{"id":15154,"date":"2025-06-04T19:27:24","date_gmt":"2025-06-04T17:27:24","guid":{"rendered":"https:\/\/heldwein.subsewa.com\/campaign-2025\/"},"modified":"2025-08-27T13:48:44","modified_gmt":"2025-08-27T11:48:44","slug":"campaign-2025","status":"publish","type":"page","link":"https:\/\/test123.heldwein.at\/en\/campaign-2025\/","title":{"rendered":"Campaign-2025"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background gradient-container-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-no-small-visibility\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-top:-70px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><video autoplay muted loop playsinline \n    style=\"height: 620px; width: 1200px; border-radius: 15px; object-fit: cover;\">\n  <source src=\"\/wp-content\/uploads\/2025\/08\/Heldwein_A_1920x1080px_03.mp4\" type=\"video\/mp4\">\n  Your browser does not support the video tag.\n<\/video>\n<div class=\"elegant-empty-space space-vertical fusion-clearfix \" style=\"height:40px;\"><\/div><div class=\"fusion-text fusion-text-1\"><p>Together with the creative agency&nbsp;<strong>Himmer &amp; Buchheim<\/strong>, we have developed a new campaign, which we were able to officially present at the end of June. With a fresh look at our jewellery and its creation, it starts exactly where it all begins: in craftsmanship.<\/p>\n<p>While the last campaign centred on the slogan&nbsp;<em>\u2018\u201dUnique since 1902\u2033<\/em>, the new theme<em>&nbsp;\u201cHandmade since 1902\u201d<\/em>&nbsp;focuses more than ever on craftsmanship and precision. And this is also reflected in the imagery: instead of a classic scene, we show craftsmen \u2013 such as construction workers or window cleaners \u2013 lovingly caring for our jewellery.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background gradient-container-2 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-no-small-visibility\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><video autoplay muted loop playsinline \n    style=\"height: 620px; width: 1200px; border-radius: 15px; object-fit: cover;\">\n  <source src=\"\/wp-content\/uploads\/2025\/08\/Heldwein_C_1920x1080px.mp4\">\n  Your browser does not support the video tag.\n<\/video>\n<div class=\"elegant-empty-space space-vertical fusion-clearfix \" style=\"height:40px;\"><\/div><div class=\"fusion-text fusion-text-2\"><div class=\"fusion-text fusion-text-1\">\n<p>These unusual perspectives are a visual homage to the care, precision and dedication with which every single piece of jewellery is created in our workshop. The campaign honours the traditional goldsmith\u2019s craft \u2013 interpreted in a modern way and told with a charming wink.<\/p>\n<p>The focus is on iconic collections such as our powerful HERO line as well as exceptional one-off pieces such as the watermelon tourmaline earrings \u2013 an expression of craftsmanship excellence and timeless aesthetics.<\/p>\n<p>A charming detail in passing: Mr Heldwein and Mr Schroeter themselves take on the roles of craftsmen rather than models. A personal touch that gives the whole thing a special closeness.<\/p>\n<p>The new campaign sums up the spirit of the atelier \u2013 with character, craftsmanship and a clear view of what has always characterised us.<\/p>\n<\/div>\n<div class=\"fusion-text fusion-text-2\">&nbsp;<\/div>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><video autoplay muted loop playsinline \n    style=\"height: 620px; width: 1200px; border-radius: 15px; object-fit: cover;\">\n  <source src=\"\/wp-content\/uploads\/2025\/08\/Heldwein_B_1920x1080px.mp4\">\n  Your browser does not support the video tag.\n<\/video>\n<\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container has-pattern-background has-mask-background gradient-container-3 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-no-medium-visibility fusion-no-large-visibility\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-top-small:-60px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><video autoplay muted loop playsinline\n    style=\"height: 520px; width: 300px; border-radius: 15px; object-fit: cover;\">\n  <source src=\"\/wp-content\/uploads\/2025\/06\/Heldwein_A_HF_03.mp4\" type=\"video\/mp4\">\n  Your browser does not support the video tag.\n<\/video>\n<div class=\"elegant-empty-space space-vertical fusion-clearfix \" style=\"height:40px;\"><\/div><div class=\"fusion-text fusion-text-3\"><p>Together with the creative agency&nbsp;<strong>Himmer &amp; Buchheim<\/strong>, we have developed a new campaign, which we were able to officially present at the end of June. With a fresh look at our jewellery and its creation, it starts exactly where it all begins: in craftsmanship.<\/p>\n<p>While the last campaign centred on the slogan&nbsp;<em>\u2018\u201dUnique since 1902\u2033<\/em>, the new theme<em>&nbsp;\u201cHandmade since 1902\u201d<\/em>&nbsp;focuses more than ever on craftsmanship and precision. And this is also reflected in the imagery: instead of a classic scene, we show craftsmen \u2013 such as construction workers or window cleaners \u2013 lovingly caring for our jewellery.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container has-pattern-background has-mask-background gradient-container-4 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-no-medium-visibility fusion-no-large-visibility\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><video autoplay muted loop playsinline\n    style=\"height: 520px; width: 300px; border-radius: 15px; object-fit: cover;\">\n  <source src=\"\/wp-content\/uploads\/2025\/06\/Heldwein_C_HF_01.mp4\" type=\"video\/mp4\">\n  Your browser does not support the video tag.\n<\/video>\n<div class=\"elegant-empty-space space-vertical fusion-clearfix \" style=\"height:40px;\"><\/div><div class=\"fusion-text fusion-text-4\"><div class=\"fusion-text fusion-text-1\">\n<p>These unusual perspectives are a visual homage to the care, precision and dedication with which every single piece of jewellery is created in our workshop. The campaign honours the traditional goldsmith\u2019s craft \u2013 interpreted in a modern way and told with a charming wink.<\/p>\n<p>The focus is on iconic collections such as our powerful HERO line as well as exceptional one-off pieces such as the watermelon tourmaline earrings \u2013 an expression of craftsmanship excellence and timeless aesthetics.<\/p>\n<p>A charming detail in passing: Mr Heldwein and Mr Schroeter themselves take on the roles of craftsmen rather than models. A personal touch that gives the whole thing a special closeness.<\/p>\n<p>The new campaign sums up the spirit of the atelier \u2013 with character, craftsmanship and a clear view of what has always characterised us.<\/p>\n<\/div>\n<div class=\"fusion-text fusion-text-2\">&nbsp;<\/div>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container has-pattern-background has-mask-background gradient-container-5 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-no-medium-visibility fusion-no-large-visibility\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-row\"><video autoplay muted loop playsinline\n    style=\"height: 520px; width: 300px; border-radius: 15px; object-fit: cover;\">\n  <source src=\"\/wp-content\/uploads\/2025\/08\/Heldwein_B_HF_01.mp4\" type=\"video\/mp4\">\n  Your browser does not support the video tag.\n<\/video>\n<\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":13,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"powered_cache_disable_cache":false,"footnotes":""},"class_list":["post-15154","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Campaign-2025 &#8211; Heldwein<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Campaign-2025 &#8211; Heldwein\" \/>\n<meta property=\"og:url\" content=\"https:\/\/test123.heldwein.at\/en\/campaign-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"Heldwein\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/heldwein\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-27T11:48:44+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"20 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/test123.heldwein.at\/en\/campaign-2025\/\",\"url\":\"https:\/\/test123.heldwein.at\/en\/campaign-2025\/\",\"name\":\"Campaign-2025 &#8211; Heldwein\",\"isPartOf\":{\"@id\":\"https:\/\/test123.heldwein.at\/en\/#website\"},\"datePublished\":\"2025-06-04T17:27:24+00:00\",\"dateModified\":\"2025-08-27T11:48:44+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/test123.heldwein.at\/en\/campaign-2025\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/test123.heldwein.at\/en\/campaign-2025\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/test123.heldwein.at\/en\/campaign-2025\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/test123.heldwein.at\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Campaign-2025\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/test123.heldwein.at\/en\/#website\",\"url\":\"https:\/\/test123.heldwein.at\/en\/\",\"name\":\"Juwelier Heldwein\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/test123.heldwein.at\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/test123.heldwein.at\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/test123.heldwein.at\/en\/#organization\",\"name\":\"Anton Heldwein GmbH & Co. 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